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Wednesday, December 24, 2008

"COD" christmas show lives on at greenhills shopping center

miss iggy felt like a kid again watching the traditional animated christmas display at the greenhills shopping center in san juan city.

this show was originally conceived by alex rosario, sr. to attract shoppers into his department store called COD ("cash on delivery") in manila 51 years ago. this free holiday spectacle easily became a hit with people that he continued doing this until he transferred his store to its more popular location in cubao's araneta center.

many a filipino child remembers trooping to cubao on a cold december night (some even came from the provinces) to watch this 15-minute display of moving mannequins set in themes that either change or occasionally recur every year.

the COD department store may long be gone in its familiar spot in cubao, but the tradition lives on for new generations, and hopefully, for more to come. the christmas show now has a new home at the greenhills shopping center, where people can conveniently do their christmas shopping (at their christmas "night market") and haggle for the final price after watching the show.

exempli gratia, hello kitty items for the hello kitty lover in the family:

or imitation havaianas flipflops:

here are a couple snippets of the show from this year which features a horse-drawn carriage ("calesa") and a musical band playing a christmas song. the theme was environmental and even used the voice of a beauty pageant winner.

to read more about the COD christmas show, click on this inquirer story.


shiera (bisdakbabbles) said...

wah! daming tao!
I bought havianas from Greenhills when I went home last May :D

fortuitous faery said...

oo...daming tao! i bought scarves at the night market.

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